{"id":3624,"date":"2026-07-14T13:44:38","date_gmt":"2026-07-14T11:44:38","guid":{"rendered":"https:\/\/ferma-forum.eu\/?page_id=3624"},"modified":"2026-07-24T14:14:38","modified_gmt":"2026-07-24T12:14:38","slug":"marketing-toolkit","status":"publish","type":"page","link":"https:\/\/ferma-forum.eu\/?page_id=3624","title":{"rendered":"Marketing toolkit"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"3624\" class=\"elementor elementor-3624\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-20d69c41 e-flex e-con-boxed e-con e-parent\" data-id=\"20d69c41\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2a83deb elementor-widget elementor-widget-html\" data-id=\"2a83deb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ferma-assets\" id=\"ferma-marketing-assets\">\n\n  <header class=\"ferma-assets-hero\">\n\n\n    <h1>Marketing Toolkit<\/h1>\n\n    <p>\n      Download the official FERMA Forum 2026 communication materials,\n      including logos, social media visuals, web banners and video assets.\n    <\/p>\n  <\/header>\n\n\n  <div class=\"ferma-assets-container\">\n\n    <nav\n      class=\"ferma-assets-tabs\"\n      role=\"tablist\"\n      aria-label=\"Marketing asset categories\"\n    >\n\n      <button\n        class=\"ferma-assets-tab is-active\"\n        id=\"ferma-tab-logos\"\n        type=\"button\"\n        role=\"tab\"\n        aria-selected=\"true\"\n        aria-controls=\"ferma-panel-logos\"\n        tabindex=\"0\"\n        data-ferma-panel=\"ferma-panel-logos\"\n      >\n        <span class=\"ferma-assets-tab-icon\" aria-hidden=\"true\">\u25c7<\/span>\n        <span class=\"ferma-assets-tab-text\">Official Logos<\/span>\n      <\/button>\n\n\n      <button\n        class=\"ferma-assets-tab\"\n        id=\"ferma-tab-social\"\n        type=\"button\"\n        role=\"tab\"\n        aria-selected=\"false\"\n        aria-controls=\"ferma-panel-social\"\n        tabindex=\"-1\"\n        data-ferma-panel=\"ferma-panel-social\"\n      >\n        <span class=\"ferma-assets-tab-icon\" aria-hidden=\"true\">\u2726<\/span>\n        <span class=\"ferma-assets-tab-text\">Social Media Assets<\/span>\n      <\/button>\n\n\n      <button\n        class=\"ferma-assets-tab\"\n        id=\"ferma-tab-banners\"\n        type=\"button\"\n        role=\"tab\"\n        aria-selected=\"false\"\n        aria-controls=\"ferma-panel-banners\"\n        tabindex=\"-1\"\n        data-ferma-panel=\"ferma-panel-banners\"\n      >\n        <span class=\"ferma-assets-tab-icon\" aria-hidden=\"true\">\u25b0<\/span>\n        <span class=\"ferma-assets-tab-text\">Web &amp; Banner Assets<\/span>\n      <\/button>\n\n\n      <button\n        class=\"ferma-assets-tab\"\n        id=\"ferma-tab-videos\"\n        type=\"button\"\n        role=\"tab\"\n        aria-selected=\"false\"\n        aria-controls=\"ferma-panel-videos\"\n        tabindex=\"-1\"\n        data-ferma-panel=\"ferma-panel-videos\"\n      >\n        <span class=\"ferma-assets-tab-icon\" aria-hidden=\"true\">\u25b6<\/span>\n        <span class=\"ferma-assets-tab-text\">Video Assets<\/span>\n      <\/button>\n\n    <\/nav>\n\n\n    <main class=\"ferma-assets-content\">\n\n      <!-- =================================================\n           OFFICIAL LOGOS\n           PNG ONLY\n      ================================================== -->\n\n      <section\n        class=\"ferma-assets-panel is-active\"\n        id=\"ferma-panel-logos\"\n        role=\"tabpanel\"\n        aria-labelledby=\"ferma-tab-logos\"\n      >\n\n        <div class=\"ferma-assets-panel-header\">\n          <span class=\"ferma-assets-eyebrow\">Brand materials<\/span>\n\n          <h2>Official Logos<\/h2>\n\n          <p>\n            Official FERMA and FERMA Forum 2026 logos in PNG format,\n            ready for use across websites, newsletters and digital communication.\n          <\/p>\n        <\/div>\n\n\n        <div class=\"ferma-assets-grid\">\n\n          <!-- 00-FRM-FORUM26_LOGO-BG.png -->\n          <article class=\"ferma-file-card\">\n\n            <div class=\"ferma-file-card-header\">\n              <span class=\"ferma-file-icon\" aria-hidden=\"true\">\u25c7<\/span>\n\n              <div class=\"ferma-file-copy\">\n                <h3>FERMA Forum 2026 Logo \u2013 with background<\/h3>\n\n                <p>\n                  Official event logo supplied with its original background.\n                <\/p>\n              <\/div>\n            <\/div>\n\n            <span class=\"ferma-file-meta\">PNG<\/span>\n\n            <a\n              class=\"ferma-file-download\"\n              href=\"https:\/\/drive.google.com\/file\/d\/1L-wkunkvhzGVBzs_ti9mvxPGTHsfdtAy\/view?usp=drive_link\"\n              target=\"_blank\"\n              rel=\"noopener\"\n            >\n              Download PNG\n            <\/a>\n\n          <\/article>\n\n\n          <!-- 00-FRM-FORUM26_LOGO-NOBG.png -->\n          <article class=\"ferma-file-card\">\n\n            <div class=\"ferma-file-card-header\">\n              <span class=\"ferma-file-icon\" aria-hidden=\"true\">\u25c7<\/span>\n\n              <div class=\"ferma-file-copy\">\n                <h3>FERMA Forum 2026 Logo \u2013 transparent background<\/h3>\n\n                <p>\n                  Transparent version for flexible placement on different backgrounds.\n                <\/p>\n              <\/div>\n            <\/div>\n\n            <span class=\"ferma-file-meta\">PNG<\/span>\n\n            <a\n              class=\"ferma-file-download\"\n              href=\"https:\/\/drive.google.com\/file\/d\/1vAxjVbf0lL5b7TIvpBIVozj3lxzC5Yc0\/view?usp=drive_link\"\n              target=\"_blank\"\n              rel=\"noopener\"\n            >\n              Download PNG\n            <\/a>\n\n          <\/article>\n\n\n          <!-- 00-FRM-logo.png -->\n          <article class=\"ferma-file-card\">\n\n            <div class=\"ferma-file-card-header\">\n              <span class=\"ferma-file-icon\" aria-hidden=\"true\">\u25c7<\/span>\n\n              <div class=\"ferma-file-copy\">\n                <h3>FERMA Logo<\/h3>\n\n                <p>\n                  Official FERMA organisational logo for digital communication.\n                <\/p>\n              <\/div>\n            <\/div>\n\n            <span class=\"ferma-file-meta\">PNG<\/span>\n\n            <a\n              class=\"ferma-file-download\"\n              href=\"https:\/\/drive.google.com\/file\/d\/15sCNrziW0L226qEfeSxVxLutb_Y0-VJX\/view?usp=drive_link\"\n              target=\"_blank\"\n              rel=\"noopener\"\n            >\n              Download PNG\n            <\/a>\n\n          <\/article>\n\n\n          <!-- FERMA Forum 2026_logo1.png -->\n          <article class=\"ferma-file-card\">\n\n            <div class=\"ferma-file-card-header\">\n              <span class=\"ferma-file-icon\" aria-hidden=\"true\">\u25c7<\/span>\n\n              <div class=\"ferma-file-copy\">\n                <h3>FERMA Forum 2026 Logo \u2013 version 1<\/h3>\n\n                <p>\n                  Alternative official event logo for online and digital use.\n                <\/p>\n              <\/div>\n            <\/div>\n\n            <span class=\"ferma-file-meta\">PNG<\/span>\n\n            <a\n              class=\"ferma-file-download\"\n              href=\"https:\/\/drive.google.com\/file\/d\/17nLgkyRsJIP07_q3H5h-0GLbEyBn75h0\/view?usp=drive_link\"\n              target=\"_blank\"\n              rel=\"noopener\"\n            >\n              Download PNG\n            <\/a>\n\n          <\/article>\n\n\n          <!-- FERMA Forum 2026_logo2.png -->\n          <article class=\"ferma-file-card\">\n\n            <div class=\"ferma-file-card-header\">\n              <span class=\"ferma-file-icon\" aria-hidden=\"true\">\u25c7<\/span>\n\n              <div class=\"ferma-file-copy\">\n                <h3>FERMA Forum 2026 Logo \u2013 version 2<\/h3>\n\n                <p>\n                  Second alternative event logo for online and digital use.\n                <\/p>\n              <\/div>\n            <\/div>\n\n            <span class=\"ferma-file-meta\">PNG<\/span>\n\n            <a\n              class=\"ferma-file-download\"\n              href=\"https:\/\/drive.google.com\/file\/d\/1S3w38C3L5s2zXYE7i6s8RJqCd51csRec\/view?usp=drive_link\"\n              target=\"_blank\"\n              rel=\"noopener\"\n            >\n              Download PNG\n            <\/a>\n\n          <\/article>\n          \n          <!-- FERMA Forum background.jpeg-->\n          <article class=\"ferma-file-card\">\n\n            <div class=\"ferma-file-card-header\">\n              <span class=\"ferma-file-icon\" aria-hidden=\"true\">\u25c7<\/span>\n\n              <div class=\"ferma-file-copy\">\n                <h3>FERMA Forum 2026 Logo \u2013 Background<\/h3>\n\n                <p>\n                  Background visual for online and digital use.\n                <\/p>\n              <\/div>\n            <\/div>\n\n            <span class=\"ferma-file-meta\">PNG<\/span>\n\n            <a\n              class=\"ferma-file-download\"\n              href=\"https:\/\/ferma-forum.eu\/wp-content\/uploads\/2026\/07\/background.jpeg\"\n              target=\"_blank\"\n               rel=\"noopener noreferrer\"\n  data-elementor-open-lightbox=\"no\"\n            >\n              Download PNG\n            <\/a>\n\n          <\/article>\n          \n          <!-- FERMA Forum EuropeanRiskForum2026.png-->\n          <article class=\"ferma-file-card\">\n\n            <div class=\"ferma-file-card-header\">\n              <span class=\"ferma-file-icon\" aria-hidden=\"true\">\u25c7<\/span>\n\n              <div class=\"ferma-file-copy\">\n                <h3>FERMA Forum 2026 Logo - European Risk Forum 2026 <\/h3>\n\n                <p>\n                  European Risk Forum 2026 logo online and digital use.\n                <\/p>\n              <\/div>\n            <\/div>\n\n            <span class=\"ferma-file-meta\">PNG<\/span>\n\n            <a\n              class=\"ferma-file-download\"\n              href=\"https:\/\/ferma-forum.eu\/wp-content\/uploads\/2026\/07\/EuropeanRiskForum2026.png\"\n              target=\"_blank\"\n               rel=\"noopener noreferrer\"\n                data-elementor-open-lightbox=\"no\"\n            >\n              Download PNG\n            <\/a>\n\n          <\/article>\n\n        <\/div>\n      <\/section>\n\n\n      <!-- =================================================\n           SOCIAL MEDIA ASSETS\n      ================================================== -->\n\n      <section\n        class=\"ferma-assets-panel\"\n        id=\"ferma-panel-social\"\n        role=\"tabpanel\"\n        aria-labelledby=\"ferma-tab-social\"\n        hidden\n      >\n\n        <div class=\"ferma-assets-panel-header\">\n          <span class=\"ferma-assets-eyebrow\">Ready-to-use visuals<\/span>\n\n          <h2>Social Media Assets<\/h2>\n\n          <p>\n            Download ready-to-use visuals for LinkedIn and other social\n            media channels to promote participation in FERMA Forum 2026.\n          <\/p>\n        <\/div>\n\n\n        <div class=\"ferma-assets-grid\">\n\n          <!-- FERMA FORUM 2026_Card social media participants.jpg -->\n          <article class=\"ferma-file-card\">\n\n            <div class=\"ferma-file-card-header\">\n              <span class=\"ferma-file-icon\" aria-hidden=\"true\">\u2726<\/span>\n\n              <div class=\"ferma-file-copy\">\n                <h3>Social Media Card \u2013 participant version<\/h3>\n\n                <p>\n                  Promotional visual designed to include a participant photo.\n                <\/p>\n              <\/div>\n            <\/div>\n\n            <span class=\"ferma-file-meta\">JPG<\/span>\n\n            <a\n              class=\"ferma-file-download\"\n              href=\"https:\/\/drive.google.com\/file\/d\/1y6CJ3L4gVuUWGVWMLJ5Vnrv62vUTyz2Z\/view?usp=drive_link\"\n              target=\"_blank\"\n              rel=\"noopener\"\n            >\n              Download JPG\n            <\/a>\n\n          <\/article>\n\n\n          <!-- FERMA FORUM 2026_Card social media participants - no photo.jpg -->\n          <article class=\"ferma-file-card\">\n\n            <div class=\"ferma-file-card-header\">\n              <span class=\"ferma-file-icon\" aria-hidden=\"true\">\u2726<\/span>\n\n              <div class=\"ferma-file-copy\">\n                <h3>Social Media Card \u2013 no photo version<\/h3>\n\n                <p>\n                  Ready-to-use promotional visual that does not require a photo.\n                <\/p>\n              <\/div>\n            <\/div>\n\n            <span class=\"ferma-file-meta\">JPG<\/span>\n\n            <a\n              class=\"ferma-file-download\"\n              href=\"https:\/\/drive.google.com\/file\/d\/11er5xUjD97Cs4AMn8MPvS5Z49erqXTjs\/view?usp=drive_link\"\n              target=\"_blank\"\n              rel=\"noopener\"\n            >\n              Download JPG\n            <\/a>\n\n          <\/article>\n\n        <\/div>\n      <\/section>\n\n\n      <!-- =================================================\n           WEB AND BANNER ASSETS\n      ================================================== -->\n\n      <section\n        class=\"ferma-assets-panel\"\n        id=\"ferma-panel-banners\"\n        role=\"tabpanel\"\n        aria-labelledby=\"ferma-tab-banners\"\n        hidden\n      >\n\n        <div class=\"ferma-assets-panel-header\">\n          <span class=\"ferma-assets-eyebrow\">Digital communication<\/span>\n\n          <h2>Web &amp; Banner Assets<\/h2>\n\n          <p>\n            Official FERMA Forum 2026 banner material for websites,\n            newsletters and other digital communication channels.\n          <\/p>\n        <\/div>\n\n\n        <div class=\"ferma-assets-grid\">\n\n          <!-- FERMA Forum 2026-banner.png -->\n          <article class=\"ferma-file-card\">\n\n            <div class=\"ferma-file-card-header\">\n              <span class=\"ferma-file-icon\" aria-hidden=\"true\">\u25b0<\/span>\n\n              <div class=\"ferma-file-copy\">\n                <h3>Website \/ Newsletter Banner<\/h3>\n\n                <p>\n                  Official event banner for websites, newsletters and online promotion.\n                <\/p>\n              <\/div>\n            <\/div>\n\n            <span class=\"ferma-file-meta\">PNG<\/span>\n\n            <a\n              class=\"ferma-file-download\"\n              href=\"https:\/\/ferma-forum.eu\/wp-content\/uploads\/2026\/07\/FRM-Forum-card-website.png\"\n              target=\"_blank\"\n              rel=\"noopener\"\n            >\n              Download PNG\n            <\/a>\n\n          <\/article>\n          \n          \n          <!-- FERMA Forum FRM-Forum26_Email_signature -->\n          <article class=\"ferma-file-card\">\n\n            <div class=\"ferma-file-card-header\">\n              <span class=\"ferma-file-icon\" aria-hidden=\"true\">\u25b0<\/span>\n\n              <div class=\"ferma-file-copy\">\n                <h3>Email signature<\/h3>\n\n                <p>\n                  Official event email signature.\n                <\/p>\n              <\/div>\n            <\/div>\n\n            <span class=\"ferma-file-meta\">PNG<\/span>\n\n            <a\n              class=\"ferma-file-download\"\n              href=\"https:\/\/ferma-forum.eu\/wp-content\/uploads\/2026\/07\/FRM-Forum26_email-signature.png\"\n              target=\"_blank\"\n               rel=\"noopener noreferrer\"\n  data-elementor-open-lightbox=\"no\"\n            >\n              Download PNG\n            <\/a>\n\n          <\/article>\n\n        <\/div>\n      <\/section>\n\n\n      <!-- =================================================\n           VIDEO ASSETS\n      ================================================== -->\n\n      <section\n        class=\"ferma-assets-panel\"\n        id=\"ferma-panel-videos\"\n        role=\"tabpanel\"\n        aria-labelledby=\"ferma-tab-videos\"\n        hidden\n      >\n\n        <div class=\"ferma-assets-panel-header\">\n          <span class=\"ferma-assets-eyebrow\">Motion assets<\/span>\n\n          <h2>Video Assets<\/h2>\n\n          <p>\n            Official FERMA Forum 2026 video materials suitable for websites,\n            presentations, newsletters and social media communication.\n          <\/p>\n        <\/div>\n\n\n        <div class=\"ferma-assets-grid\">\n\n          <!-- FRM-FRM26_animation-dates.mp4 -->\n          <article class=\"ferma-file-card\">\n\n            <div class=\"ferma-file-card-header\">\n              <span class=\"ferma-file-icon\" aria-hidden=\"true\">\u25b6<\/span>\n\n              <div class=\"ferma-file-copy\">\n                <h3>Animated Dates Video<\/h3>\n\n                <p>\n                  Animated video highlighting the official FERMA Forum 2026 dates.\n                <\/p>\n              <\/div>\n            <\/div>\n\n            <span class=\"ferma-file-meta\">MP4<\/span>\n\n            <a\n              class=\"ferma-file-download\"\n              href=\"https:\/\/drive.google.com\/file\/d\/1LAeheqgEEHNMVJIyq-Rh6fi5XciDWbir\/view?usp=drive_link\"\n              target=\"_blank\"\n              rel=\"noopener\"\n            >\n              Download MP4\n            <\/a>\n\n          <\/article>\n\n\n          <!-- FERMA FORUM 2026 - Registrations now open.mp4 -->\n          <article class=\"ferma-file-card\">\n\n            <div class=\"ferma-file-card-header\">\n              <span class=\"ferma-file-icon\" aria-hidden=\"true\">\u25b6<\/span>\n\n              <div class=\"ferma-file-copy\">\n                <h3>Registrations Now Open Video<\/h3>\n\n                <p>\n                  Promotional video announcing that event registrations are open.\n                <\/p>\n              <\/div>\n            <\/div>\n\n            <span class=\"ferma-file-meta\">MP4<\/span>\n\n            <a\n              class=\"ferma-file-download\"\n              href=\"https:\/\/drive.google.com\/file\/d\/1BlavzLLk3eWrbrN5Ed5UHqaEufrsAWU3\/view?usp=drive_link\"\n              target=\"_blank\"\n              rel=\"noopener\"\n            >\n              Download MP4\n            <\/a>\n\n          <\/article>\n\n\n          <!-- FERMA FORUM 2026 V1 human footprint.mp4 -->\n          <article class=\"ferma-file-card\">\n\n            <div class=\"ferma-file-card-header\">\n              <span class=\"ferma-file-icon\" aria-hidden=\"true\">\u25b6<\/span>\n\n              <div class=\"ferma-file-copy\">\n                <h3>Human Footprint Video<\/h3>\n\n                <p>\n                  Official promotional video for digital and social media communication.\n                <\/p>\n              <\/div>\n            <\/div>\n\n            <span class=\"ferma-file-meta\">MP4<\/span>\n\n            <a\n              class=\"ferma-file-download\"\n              href=\"https:\/\/drive.google.com\/file\/d\/1RD-geDAIrApYtMiSKonPDHdn1pNbw24V\/view?usp=drive_link\"\n              target=\"_blank\"\n              rel=\"noopener\"\n            >\n              Download MP4\n            <\/a>\n\n          <\/article>\n          \n          <!-- FERMA FORUM 2026 V2 AI & Emerging Technologies -->\n          <article class=\"ferma-file-card\">\n\n            <div class=\"ferma-file-card-header\">\n              <span class=\"ferma-file-icon\" aria-hidden=\"true\">\u25b6<\/span>\n\n              <div class=\"ferma-file-copy\">\n                <h3>AI & Emerging Technologies<\/h3>\n\n                <p>\n                  Official promotional video for AI & Emerging Technologies.\n                <\/p>\n              <\/div>\n            <\/div>\n\n            <span class=\"ferma-file-meta\">MP4<\/span>\n\n            <a\n              class=\"ferma-file-download\"\n              href=\"https:\/\/player.vimeo.com\/progressive_redirect\/playback\/1212574081\/rendition\/1080p\/file.mp4%20%281080p%29.mp4?loc=external&signature=994455a8d297cac7869ff65a343a09f6a0dc94033237a38fe3b9673fbbab16af\"\n              target=\"_blank\"\n              rel=\"noopener\"\n            >\n              Download MP4\n            <\/a>\n\n          <\/article>\n\n        <\/div>\n      <\/section>\n\n    <\/main>\n  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